Creating

Creating

Creative Assets

Campaign Assets

Location: Atlantic City, NJ
Duration: 3 months
Destination: Point of Sale

Creative Objectives

Emilio’s Pizza, is a regional business that required creative asset development. Our creative objectives were to design campaign assets that would encourage guests to request the services of Emilio’s Pizza. We worked with Emilio’s Pizza to develop a 3 month campaign for improving catering sales. We created radio copy to execute and manage commercial development and partnered with local radio stations to develop a giveaway campaign. Sparkable developed a new brand collateral and catering menus, logo, direct mailing, radio spots, updated and renovated Facebook Page as well as its integrated online and offline strategy. The radio ad was also successfully promoted through Facebook. The design of the campaign assets needed to be clean, consistent and reflective of the brand attributes of each partner.

Featured Innovation

Radio copy Campaign Assets were designed and broadcasted by local radio stations and create direct leads. This direction was taken to place the create the greatest awareness possible for the business. Sparkable Campaign Assets are built using Stakeholder Oriented Teamwork to coordinate Agile Creative Development to meet the unique needs of marketing campaigns.

Ancillary Remarkable Marketing

Brand Collateral
Content Development
Communication Assets
Interactive Promotion



Creative Assets

Campaign Assets

Location: Berlin, DE
Duration: 12 months
Destination: Point of Sale

Creative Objectives

Koerperwerkstatt Berlin, or Body Mechanics Berlin in English, is a regional start up that required creative asset development for a co-branded partnership with Adapt Apartments. Our creative objectives were to design assets in German and English that would encourage guests of Adapt Apartments to request the services of Koerperwerstatt Berlin. The designs needed to be clean, consistent and reflective of the brand attributes of each partner. 

Featured Innovation 

Bilingual Co-branded Campaign Assets were designed to take advantage of subtle accents and negative space.  This direction was taken to place the greatest emphasis on the services being offered, in neutral space, where both brands could be present and exist in harmony. Sparkable Campaign Assets are built using Stakeholder Oriented Teamwork to coordinate Agile Creative Development to meet the unique needs of marketing campaigns. 

Ancillary Remarkable Marketing 

Website Design 
Interactive Promotion 
Brand Collateral 
New Business Incubation 

SME Development

Brand Renovation

Location: Chicago, IL
Duration: 05/2008 - Present
Destination: North America

Creative Objectives

LDB Corp was an early adopter to online marketing and has worked with Sparkable since 2008 on cultivating a Digital Footprint. In 2013 the owner of LDB Corp agreed to renovate the Brand Identity. This would include the development of new Brand Collateral and a modernized appearance. The objectives were to maintain the integrity of the original Brand Assets while developing a modified appearance for the logo, website and newsletter.

Featured Innovation

The Brand Renovation for LDB Corp generated a revitalized, engaging and memorable mark. We modified the color palate and design elements of the website to stay consistent with LDB Corp's strategic partner Corning.  Sparkable Brand Renovations utilize Stakeholder Oriented Team work to coordinate Agile Planning, Creative Development and Marketing Management practices to develop brand initiatives and chart a course to the desired position.

Ancillary Remarkable Marketing

Website Design
Business Applications
SEO (Search Engine Optimization)
Interactive Promotion
Content Development

Creative Assets

Brand Collateral

Location: Buffalo, NY
Duration: 6 Months
Destination: Western NY

Creative Objectives

Vanner Insurance provided Sparkable with the opportunity to develop the brand collateral for a new brand extension, Vanner Specialty Risk. Our creative objectives were to stay consistent with the existing attributes of Vanner Insurance while developing a unique brand extension that could stand on its own. Custom intake forms, that incorporated the new brand identity, were also required to provide a seamless branded sales process.  

Featured Innovation 

The development of Brand Collateral for selling processes or brand extensions requires the delicate process of not disturbing an established brand, while still creating a unique identity for the creative assets.  Vanner Insurance was able to immediately implement the brand extension into a new website and sales materials. Sparkable Brand Collateral is built using Stakeholder Oriented Teamwork to coordinate Agile Creative Development on behalf of brand management initiatives. 

Ancillary Remarkable Marketing 

Website Design 
Communication Assets 
Content Development 
SEO (Search Engine Optimization) 
Interactive Promotion